THE ART OF MARKETING
If your pizzeria has televisions,
announce viewing parties for the
games, with special deals on wings
and pizza during the event.
Ask a local football player (or
the whole team) to appear in
your marketing in exchange for
Offer free football
schedule souvenir cups
with the purchase of a
large beverage. Coordinate
with local schools to
supply these at games as
their official sponsor.
Hold a contest for free
football tickets. Everyone
who spends above a certain
dollar amount is entered
into the contest.
Take note of what the big chains do and offer a big
bundle deal for football parties (i.e., three pizzas
with wings, breadsticks and soda).
Run a touchdown promo wherein every
touchdown earns customers a certain
dollar amount off their next purchase.
Promote your pizzeria’s
availability for catering/
Create your own
award the winner
with a pizza party.
WAYS to SCORE with
FALL FOOTBALL 8
It’s time to plan for football season. Consider all of the football leagues—
pro, college and high school. Each one has a large fan base. So gather
schedules and coordinate a plan of attack!