IDEA ZONE OUR TOWN
Our Town Helps You Bring in new Residents
More than 40 years ago, Michael Plummer owned a pizzeria
in Iowa and was struggling to find the best way to get new
customers through his doors. If he could just get them to try
his pizza, he knew they would fall in love with it, but he needed
to find the best way to get his message out to the community.
After trying various marketing approaches, Plummer decided
to pursue a small but significant market segment—the new residents moving into his community. He was so impressed with
the phenomenal results of his efforts that he started Our Town,
the nation’s premier new-mover program that still reaches out
to new movers today.
Our Town takes full advantage of technological and operational advances to provide pizzeria sponsors with the most affordable and profitable marketing venue for reaching this niche
new-mover market while carrying on the age-old tradition of
welcoming new residents to the community. “My goal is to
continue to carry on the tradition my father started 40 years
ago and help our pizzeria sponsors capture this significant market,” says Our Town president Michael Plummer Jr.
IMPORTANT: DO NOT ENLARGE, REDUCE OR MOVE the FIM and POSTNET barcodes. They are only valid as printed!
Special care must be taken to ensure FIM and POSTNET barcode are actual size AND placed properly on the mail piece
to meet both USPS regulations and automation compatibility standards.
Our Town delivers exceptional results that differentiate it
from any other form of advertising by offering exclusivity,
personalized packaging, automated true tracking, social media
links and customer response feedback in the markets chosen by
pizzeria sponsors. “We also make it turnkey for our sponsors
so they don’t have to waste time with marketing initiatives and
can focus on their mission-critical business goals,” says Our
Town director of sales and marketing Marilyn Imparato.
Our Town’s unique program not only brings new customers through the pizzeria’s doors, but helps operators solidify
repeat visits and long-term customers. “We initially reach out
to the new movers, then reach them again after they visit your
pizzeria to help you establish long-term customers, not just a
one-time service. This gives our pizzeria sponsors the very best
chance at capturing this market before their competitors do,”
If you are looking to get new customers and keep them as
loyal, long-term customers while enjoying a true return on
a nominal investment, contact Our Town today. For more
information on the company and its services, contact Imparato at 727-345-0811, extension 226, or at mimparato@
ourtownamerica.com. Be sure to visit the company online at
Our TownAmerica.com and on Facebook.
BUSINESS REPLY MAIL
FIRST-CLASSMAIL PINELLASPARKFL PERMITNO53
OUR TOWN INC
3845 GATEWAY CENTRE BLVD STE 300
PINELLAS PARKFL 33782-9817
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U.S. Postal Service, Serial
Welcome to the Robinson Household
1234 Main St.
St. Petersburg, FL 33711
Limit OneCertificatePer Household.
6825 Spingvalley• Holland
Mc Cord Rd.
- Airport @McCord
Our Welcoming Gift To The Smiths
. . . Spend Like Cash!
No Cash Value
Please Visit Our Website For A Full Menu
$10 Gift Certificate
$10.00 Minimum For Delivery
TOP FLIGHT TASTE, FIRST CLASS SERVICE
Pizza • Subs • Salads
Wings (bone in or boneless)
Desserts & Much, Much More!
LIMITED DELIVERY AREA
The Ulrey Family
Limit One Certificate Per Household.
Our Welcoming Gift To TheSmiths
Limit OneCertificatePer Household.
Limit One CertificatePer Household.
Artwork for User Defined ( 9" x 12")
Layout: Cathy's Business Reply.LYT
October 12, 2010
REACH NEW RESIDENTS EVER Y MONTH! ◊ Proven Factual, Tracked ROI ◊ Bar Code & POS Tracking ◊ Gift Certificate In Color Personalized To The New Family ◊ Follow Up Loyalty Mailing To Respondents ◊ Exclusivity - Lock Out The Competition ◊ Zip Code Selection Based Upon What YOU Deem Appropriate Within Your Budget ◊ Turnkey - You Provide Logos & Verbiage - We Do The Rest! ◊ Social Media Links From Positive Survey Feedback Information Included ◊ All Inclusive Program Pricing From $50 & Up Depending On Your Target Market Program Features & Benefits